All Collections
Client Reminders
What are 'filler words'
What are 'filler words'

Learn what filler words are and how to use them to your advantage.

Mark Raa avatar
Written by Mark Raa
Updated over a week ago

Because SalonBridge sends your customers reminders automatically, we get details such as the appointment date and time automatically from the calendar. 

In the Appointment Reminders text, we add a filler word called [AppointmentDate]. This gets the appointment date automatically and inserts it into the customer message.

For example:

"This is a friendly reminder about your appointment with [BusinessName] on [AppointmentDate]."

Becomes the following:

"This is a friendly reminder about your appointment with SalonBridge on Thu, Oct 18 at 12:30."


You can use your own filler words to make the message more personal. We support the following words:

  • [BusinessName] : Your business name.

  • [AppointmentDate] : The date and time of the appointment. E.g. Thu, Oct 18 at 12:30.

  • [StaffName] : The name of the staff member.

  • [FirstName] : The customer first name.

  • [LastName] : The customer last name.

  • [ServiceName] : The service that the customer has booked. E.g. Full Manicure.

  • [CancellationLink] : This includes a short link that allows the customer to cancel their appointment provided they try earlier than 24 hours before.

  • [InvoiceLink] : This includes a short link that will direct the client to an invoice for the appointment date in question to see the amount owed and optionally make payment.

  • [LoyaltyRewards] : The loyalty rewards balance for the client at the time of sending. This will include your currency symbol (E.g. $50.00, R100.00, etc)

**Important** The filler words need to include the square brackets around them and have no spaces inside them for SalonBridge to identify them accurately.

Did this answer your question?